Le Coq Sportif.

Utilising innovative filming techniques this commercial allies genuine creative excellence and sporting prowess to produce something very cool indeed.

The Brief.

Create commercial for the Asian market focusing on fun and sporting excellence.

The Work.

Utilising innovative photographic and motion shooting techniques and focusing on the fun brand heritage, the team created series of colourful films that truly brought the brand to life.

The Results.

Le coq Sportif reigned its position as a top 3 sportswear brand in the Korean market and developed its presence across Asia.